PR Services

Every day, Prakky PR clients enjoy the benefits of a strong public relations plan including regular media coverage and outreach to the stakeholders that matter.

Michelle Prak’s public relations consultancy can help you with media relations, promoting and protecting your brand, creating strong relationships with your customers and clients, and being noticed by the right people.

Press conference

What sets Prakky apart is more than 20 years’ experience, a background in journalism and an absolute commitment to the public relations profession. Michelle is past President of the SA branch of the Public Relations Institute of Australia, a Fellow of the Institute, and relishes teaching PR at the University of South Australia. Her PR campaigns shine the light on client work, earn them real recognition, and help them reach their audiences.

Carers and children

Services include:
Media relations: writing and editing media releases, targeted media release distribution, interview support and advice, media launches and press conferences
PR / communication strategies: crafting and implementing long term communication strategies which engage with your stakeholders – internal and external
Issues and crisis management: identifying issues to monitor and participate in; devising crisis communications plans
Writing and content development: media releases, blogs, columns, ghost writing, enewsletters (MailChimp), award entries, social media posts, corporate bios, annual reports, web copy and more.

Newspaper clipping

Contact Prakky (michelle [at] for your one-on-one chat about the possibilities for your business, the ideas you’ve been sitting on, and how to unleash your brand potential.

Prakky works with corporate, government and industry group clients, as well as individuals  interested in building their own profiles.

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