What does your Digital 2016 look like?

Last year more and more of my friends decided to change their approach to social media. It wasn’t a digital detox as such, but an attempt to win back some time from the online world. In particular it was a recognition that some of their Facebook experience was not fruitful or enjoyable – for all sorts of reasons, including reading endless mundane posts or experiencing … Continue reading What does your Digital 2016 look like?

Two tips for personal branding + social media

I can’t believe I haven’t blogged on this before. I often get asked to speak about personal branding, I’ve given a few university lectures on the topic and also include it in my individual coaching sessions. So here goes …  For some of you, personal branding + social media may sound like bullsh*t. The concept doesn’t suit everyone. Millions of social media users are happy … Continue reading Two tips for personal branding + social media

6 things I dig about Hootsuite

This is a Social Media 101 post I can still recall the day I started using Hootsuite. It was late 2009 and I was working for the South Australian Tourism Commission. I was Digital Content Manager at that time, mainly charged with editing websitesand managing a database team. But I also had the opportunity to venture onto social media channels. Those were the sparkly days … Continue reading 6 things I dig about Hootsuite

The social media question that startled me

Occasionally a question from the audience can startle me and make me think. I had the same question asked  twice during a rural women’s conference last week (during separate sessions, of course). That question was: “Do you ever take a break from social media?” Quick answer: “not really”. More elaborate answer: “I don’t feel the need for one”. Even more elaborate answer: I enjoy using … Continue reading The social media question that startled me

Please don’t spam me on LinkedIn

I’m all for using LinkedIn to “sell myself” and understand that others will use it the same way. But there’s a way to sell  on social networks like this. And spam isn’t one of them. What do I mean by ‘spam’? Let me take you through what happens … A person I have met briefly or not at all, sends me a LinkedIn connection request. … Continue reading Please don’t spam me on LinkedIn

Instagram or Pinstagram? Who does it better?

So, Instagram has finally given users a way to view their photo feed on its official website. But why bother? I’m a big fan of Instagram and have been using it for a long time. I visit the app daily and share my own photos regularly. But the new site has disappointed me. Especially when I compare it to Pinstagram, a site which was developed … Continue reading Instagram or Pinstagram? Who does it better?

What you should know about your Facebook cover image

Facebook cover photos are the main visual device on Facebook pages, but did you know there are terms and conditions which govern their use? I was happy when covers were introduced along with the new Timeline, because they provide more visual real estate at the top of our pages, they’re eye-catching and give us an opportunity to be creative. But like a lot of things on … Continue reading What you should know about your Facebook cover image