I’m constantly amazed by the amount of followers that some Twitter accounts attract. They’re Twitter accounts that seem to break all the ‘rules’ of Twitter etiquette, carrying out such no-nos as: Broadcasting only. Tweeting without replying to anyone else or even retweeting. Selling only. Accounts that aren’t interested in talking to you or commenting on the news of the day: they’re only tweeting about sales, … Continue reading Tweets to ‘take your breath away’
If there’s one word that’s derided – nay, spat on – by the social media community, it’s the term “social media expert”. I guess I have to yell at the outset here, that this is not a blog about my own capacities or some search for approval. I’m just amused by the massive backlash against the term, such an obligatory backlash that one now feels … Continue reading Expert is a Dirty Word
There’s a lot of talk about Facebook’s ever-changing privacy settings, and its new ‘Community Pages’. Not many people realise yet, but if you type a phrase or word into your Facebook status, it may be drawn into the wall of a new Community Page. I thought I’d let these Facebook page examples tell the story (read the page description, then the actual posts that get … Continue reading Will the real French Connection please stand up …
I talk to a lot of organisations about social media. So I tend to hear the same questions again and again. You can probably guess what sort of questions they are. I’ll write a FAQ list one day. But in the meantime, I want to share one of the most intriguing questions: “What happens if somebody says something bad about us?” It’s every organisation’s fear. … Continue reading Take a Pollyanna view
It’s nice to read a story about the little guy doing well, isn’t it? Well, this is a story about the #Adelaide hashtag. (Now, there’s a story that wouldn’t make sense two years ago ..) For some time now, the #Adelaide hashtag has been one of the most popular tags on Twitter in Australia. Time and again, the #Adelaide hashtag produces more tweets than its … Continue reading How #Adelaide took over the nation …
